Our story

Three years ago, Lila had the same ritual as thousands of women.

Every month, she'd book an appointment. She'd settle into the chair. She'd close her eyes for two hours. And she'd walk out with a look she loved until the bill arrived. €90. Sometimes more.

But it wasn't the price that broke her first.

It was the morning she woke up with red, swollen eyes a reaction to the products used at the salon the night before. Her sensitive skin could no longer tolerate the chemical adhesives, the fumes, the aggressive formulas designed to hold at all costs, no matter what they did to the skin.

She stopped going to salons that day.

But she couldn't bring herself to give up that look. Her natural lashes fine and fragile never gave her the presence she loved. So she started searching. Weeks spent reading studies on adhesive formulas, testing products ordered from every corner of the world, noting what worked and what irritated, what held and what fell at the first smile.

What she found surprised her.

The technology already existed. Ultra-light clusters in soft synthetic fiber, bond formulas without cyanoacrylate, without formaldehyde, ophthalmologically tested. Healthy, cruelty-free products designed to respect the delicate eye area. But no one in Europe had built a real brand around them. No one had taken the time to reformulate them, test them seriously, or present them with the care they deserved.

So Lila did.

In 2024, from her Paris apartment, she founded Maison Velour Paris with a single obsession: that every woman could achieve at home, in five minutes, a result equal to or better than a salon application. Without a reaction. Without the wait. Without going broke every month.

She developed each formula with the same rigor she had applied to her own skin. Maison Velour's Lash Bond contains none of the irritants that salons still use today. The clusters are made of premium PBT fiber softer and more natural than most products on the market. And every kit was tested first on herself, then on hundreds of women with different profiles, before ever being offered for sale.

The result lasts seven days. Removes without pulling. And leaves your real lashes exactly as they were found.

Maison Velour Paris isn't just another brand.

It's the answer to a question Lila asked herself one morning, red-eyed in front of her mirror: why should we have to choose between our comfort and our eyes?

The answer is that we shouldn't.

Founded in Paris. Formulated with care.